HEIDI HAGEMAN
PRESIDENT & FOUNDER
As a former member of the media, Heidi’s background includes experience in writing, reporting and as a producer at award-winning news organizations such as National Public Radio and KUSI-TV. Heidi launched H2 Public Relations nearly 15 years ago in Southern California. Her boutique firm quickly garnered a reputation as a leading lifestyle and hospitality firm that’s best known for producing quick and efficient results and quality-driven placements. She then went on to open a second branch of her company with an office in Chicago in 2011, exclusively focusing on the city’s progressive dining, restaurant and cocktail scene.
She has co-produced segments with top professionals in the business on shows such as Good Morning America, The Today Show, Access Hollywood, E! News Daily, The View, Extra, The Discovery Channel, KTLA, CNBC’s The Big Idea With Donny Deutsch. She has secured multi-page features in high-profile publications including Bon Appetit, Food & Wine, USA Today, The New York Times, The Wall Street Journal, The Los Angeles Times, Saveur, PEOPLE Magazine, Conde Nast Traveler, C Magazine, OK! Magazine, Fitness Magazine, Women’s Health, In Touch Weekly, InStyle, Self, MUNCHIES, Tasting Table and more.
Heidi and H2 have been featured in Riviera Magazine in February 2008 as a “Top PR Firm in San Diego”, in “The Social Diary” as an innovative public relations firm, in San Diego Magazine in 2006 as a “Top Single in San Diego” and again in 2010 as part of San Diego Magazine’s “Young Socialites in San Diego” branding campaign. Heidi has also served as a “Style Guru” reporter for NBC 7/39’s “What’s Hot” series dishing up the latest trends in the emerging social and fashion scenes in the city and was selected for the “It List” in Michigan Avenue magazine in 2011.
CARISSA ROSENTHAL
Vice President, WEST COAST
With 15 years of experience in brand development and strategic communications, Carissa Rosenthal is a thoughtful leader who helps companies define their message, build visibility, and connect with the right audiences. Known for her ability to distill a brand’s essence and amplify it with clarity and creativity, Carissa brings a sharp strategic lens and a collaborative spirit to every client partnership.
A San Diego native with deep media relationships and strong ties to civic and cultural institutions, Carissa understands how to position brands within a broader community context. As Vice President, she leads West Coast operations and spearheads brand strategy for a curated portfolio of hospitality innovators, real estate developers, and mission-driven entrepreneurs. Her work spans executive advisory, market positioning, media strategy, and integrated brand-building.
Outside of work, she is a proud mom of two young boys and an avid explorer of all things food, travel, and wellness.
